27 Sep 2017

For everything that blue represents, it's the most used colour for logos globally. BLUE is Calm and Logical. Stands for : Serenity - Stability - Peacefulness. Blue is associated with the sky and the ocean, which both evoke feelings of tranquility and security. It has also been proven that people are the most productive when they work in blue rooms. Blue is also known to curb appetites,...

05 Jul 2017

If you’ve not read the first part of this tiny little five-part series on content, here’s the link. The first problem we covered is Content itself. The second one here is Clarity. Leading people down the garden path is great if you are taking them to a garden. If not, It’s best avoided. Remember, it's a VUCA world.Volatile. Uncertain. Complex. Ambiguous. Life is too difficult...